3 steps to a successful all-staff social media sharing strategy
With some encouragement and a set of guidelines, your staff can enhance your online marketing strategy.
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Is Your Website Accessible Enough to Avoid a Lawsuit?
Does the ADA Apply to the Internet? A recent court ruling in the case Domino’s Pizza LLC v. Robles states that Domino's and other companies must make online services accessible. The case has businesses wondering about their own online platforms. If they...
Digital Marketing Scams - Part 2: Partnerships and Influencers
Know before you go with a third-party provider In our last post, we looked at the troublesome trend of Review, Click, and Engagement Farms making their pitch to unsuspecting entrepreneurs and businesses. They promise more followers and likes for a low price but are...
Digital Marketing Scams Part 1: Review, Click & Engagement Farms
Do you want to improve your brand’s visibility online and get more fans to follow and engage with you? Of course you do! What if we told you, it can be done, but it takes time, patience, experience, and lots of care? If your reaction is, “I don’t have any of that,”...
Successfully Managing a Remote Team
It’s been about two months since most companies switched to an all-remote operation. If you’re making it work, we sincerely congratulate you. We give you serious props for what you’re doing in these challenging times.
Working Virtually, The Ideal Way
For over a decade the Ideal Solutions team has been working together, but virtually, in different states and time zones, and at different hours of the day. For years this made us business unicorns. Oh, how times have changed! The rest of the business world had to...
Sharing is Caring: How Employees Can Participate In Your Company's Social Media Strategy
What is one of the best resources available to amplify your message on social media, and share your story with more potential clients? The answer is right next you. It's your employees. Encouraging your employees to react to your company posts, invite their friends...