Boris Benic and Associates - CPA
Email database growth campaign
Andrew Houghton: Disability Inclusion Solutions
LinkedIn engagement campaign
Sudsies: Dry Cleaning & Garment Care
Precision outreach to increase Instagram followers
E + E Group: Compass Realtors
Build Instagram following from scratch
Elmes Group: Compass Realtors
Grow Instagram followers
Boris Benic and Associates - CPA & Business Consulting Firm
Email database growth campaign
Objective
Grow email database
Strategy
Implement a contact aggregator
Scans business email addresses, email signatures and calendars for contacts
Implemented for each team member
Establish parameters for adding contacts
Results
Q1 2021
Created an automated process to add new contacts to database and email marketing platform
Contacts Added
%
Email Open Rates
Andrew Houghton: Disability Inclusion Solutions
LinkedIn engagement campaign
Objective
Create a targeted campaign to help him win the People’s Choice Award in the Disability:IN 2022 Pitch Perfect Challenge
Strategy
Scheduled posts to LinkedIn both before and during the voting period
Cross campaigned on Facebook with partners' pages
Used LinkedIn InMail to connect with anyone who engaged with his posts in the past 30 days.
Utilitzed his existing newsletter database to directly solicit votes.
Results
July 2022
In just 10 days, we mobilized his connections on LinkedIn and generated Likes and Comments from colleagues, friends, and family.
Resulted in the most engagement of all contestants, even though he began the process with fewer connections than many others.
Likes on LinkedIn Contest Entry
Comments on LinkedIn Contest Entry
Sudsies
Precision outreach to increase Instagram followers
Objective
Organically increase their Instagram follower count with authentic and engaged users
Results
Organic New Followers
Strategy
Targeting specific markets to grow their following
Authentically engaged with natural market
30 minutes of engagement per day
Daily stories as part of engagement and consistent posting
E + E Group: Compass
Build Instagram following from scratch
Objective
Grow following on brand new account
Results
New Followers Each Month
Strategy
Client's first Instagram account was hacked.
Created new account with clearly identifiable bio information.
DM'ed former followers with new account information.
Followed former and current clients. Began collecting Instagram handles as part of client acquisition process.
The account is consistently growing week after week.
Elmes Group: Compass
Grow Instagram followers
